6+ Google キーワードプランナー使い方 Ideas

Googleキーワードプランナーが使えない？｜検索数が変な表記に from www.infact1.co.jp

Introduction

Google Keyword Planner is a powerful tool that helps businesses find the right keywords to target for their online marketing campaigns. With the right keywords, businesses can attract more traffic to their website, generate leads, and increase sales. In this article, we’ll be discussing the essential steps to use Google Keyword Planner effectively in 2023.

Step 1: Log in to Google Keyword Planner

The first step is to log in to your Google Ads account and navigate to the Keyword Planner tool. If you don’t have an account, you can create one for free. Once you’ve logged in, click on the “Tools & Settings” dropdown menu, and select “Keyword Planner.”

Step 2: Choose Your Goal

The next step is to choose your goal. Do you want to find new keywords for your website, or do you want to get search volume data and forecasts for existing keywords? Select the appropriate option and enter your website or keyword.

Step 3: Refine Your Search

In this step, you can refine your search by choosing the location, language, and search network. You can also filter your results by keyword options, such as broad match, phrase match, and exact match.

Step 4: Analyze Your Results

Once you’ve entered your search criteria, you’ll be presented with a list of keywords and their corresponding search volume, competition, and suggested bid. Analyze these results carefully to identify the keywords that are most relevant to your business.

Step 5: Choose Your Keywords

After analyzing your results, choose the keywords that are most relevant to your business goals. You can add these keywords to your Google Ads campaigns or use them to optimize your website content.

Step 6: Create Your Ad Campaign

If you choose to create a new ad campaign, you’ll need to set up your budget, targeting, and ad groups. Use the keywords you’ve selected to create compelling ad copy and optimize your landing pages for maximum conversions.

Step 7: Monitor and Optimize

Once your ad campaign is live, monitor its performance closely. Use the data to optimize your ad copy, landing pages, and targeting for maximum ROI. Continuously refine your keyword list to ensure that your campaigns are always targeting the most relevant keywords.

Conclusion

Google Keyword Planner is a powerful tool that can help businesses attract more traffic to their website, generate leads, and increase sales. By following the seven steps outlined in this article, you can use Google Keyword Planner effectively in 2023 and beyond. Remember to continuously refine your keyword list and optimize your ad campaigns for maximum ROI.